Admission Counselor University (ACU) is an annual event put on by the Iowa ACAC Professional Development Committee that exposes new admission professionals, whether day one on the job or nearly through their first year, to the valuable information they will need to succeed in the profession, and the advice of more experienced professionals in the field. ACU, typically held in-person over two days, was held virtually this year on July 21, 2020. Each session was hosted by members of the Committee, and attendees were sent a digital itinerary with each session’s title, time, and respective link. This year, 54 admission professionals statewide attended the virtual event.