This time last year, those who regularly travel to recruitment territories were likely out on the road, hopping from hotel to hotel, catching up on emails in coffee shops, and constructing the perfect college fair table layout. This year, most are likely not experiencing the same type of fall travel season. Personally, I love that my role as an admission counselor allows me to travel, and attend large recruitment events on campus. Adjusting to a recruitment cycle with a lack of those activities has certainly been a change. However, there are pros and cons to the new, virtual recruitment cycle we are all likely experiencing this fall.